Discover St. Louis Park & Golden Valley Minnesota / Rebrand

Go Westopolis.

Loremrt’s innovative new hydrogel and mist formulas needed a visual brand refresh, along with packaging, in order to appeal to a broader audience. We developed a clean, elegant visual brand, while also paring back the messaging on the packaging to create a more elevated look and to reflect the simplicity of its formula. The pure white package with just a splash of color and silver text appeals to the higher-end facial product market without feeling unattainable.

Work & Credits

Our Work: Visual Identity, graphic cu

Naming Partner:
Pollywog Inc.

Visual Identity

Westopolis marketing banner on side of building featuring photos of St. Louis Park and Golden Valley Minnesota

Visual Identity

Visual Identity

Westopolis sweatshirt with horizontal logo on street
Blue and white Westopolis branded cap with horizontal logo

Section /Title

Section /Title

The closest suburbs to downtown Minneapolis.

Where can you stay in the Twin Cities that’s hassle-free? Where it’s easy to get around… from the airport to hotels to stadiums to anywhere else in the metro? Go west. We’re a culture-rich community with free parking, an abundance of hotels, restaurants, breweries and distilleries, attractions, venues and more than 80 parks and nature centers. You’ll find walkable areas with big-city amenities and surprisingly charming neighborhoods, directly west of Minneapolis.

Lorem Ipsim

Discover Westopolis mobile phone app hovering over a hand
Blue Westopolis branded cap with checkered logo pattern
Blue and white Westopolis branded cap with horizontal logo
Blue and yellow Westopolis branded cap with checkered logo pattern
Red and blue Westopolis branded cap with outline logo
Diamond brand pattern
 

Related Work

 

Revisiting History.

Power For The Long Haul.

 
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