Target / Clinic Campaign
We’ve Got Just The Thing.
This cheery campaign for Target Clinic is sure to make you feel good. The potentially sensitive and often clinically dry topics of health and illnesses are approached with word-play and whimsical visual metaphors. The campaign highlights clinic services and benefits, calls attention to new clinic openings and creates general awareness. The campaign was executed and extended by Target's internal creative team to include a charming Channel Red spot for Target's in-store broadcasting network.
Work & Credits
Our Work: Concept & layout
Project Lead: Target In-House - strategy, art direction, copywriting & execution